Share the love! Bring your vendors to conference!

As you probably know, the NCLA Conference is the Old North State’s biggest library event. It’s an opportunity to gather great ideas from your colleagues and find new collaboration partners. It’s also an opportunity to get to know new-to-you vendors and a place where your colleagues can learn about that database, event calendar, furniture company, etc that you’ve raved about.

You can help make the conference a success by asking your vendor contacts to participate as an exhibitor and/or sponsor. Not sure what to say?

  • Recognize and thank your vendors for their relationship and suggest that they could build broader and bigger rapport with other libraries by attending NCLA as a vendor or sponsor.
  • Ask directly for their support to the primary professional conference in our state.
  • Express how important their presence is at our biggest professional venue and how proud you would be to have them there.
  • Remind them that libraries have multiple purchasing options and having a presence at the conference goes a long way toward reinforcing that they are a vendor who cares about librarianship in North Carolina and reinforces those personal relationships come decision time.
  • Point out that sponsorships can help their name and brand touch a lot of librarians they wouldn’t normally come into contact with.
  • Emphasis your ask by indicating that support is part of any partnership or business relationship.

If your vendor wonders what kind of exposure sponsorship/exhibiting would get them, here are some numbers:

  • NCLA has 717 followers on Facebook and 1,169 followers on Twitter. Sponsors get social posts and are welcome to supply us with images and language for products they want to promote.  
  • Over 900 people come to each NCLA biennial conference to socialize, learn, and check out the exhibit hall. Sponsors get a free exhibit book and two conference registration passes, as well as logos on conference material.
  • Over 58 thousand people visited the NCLA website during 2015, the last conference year.

The library community and library vendors--working together to further librarianship and public service in North Carolina.